Everlast Contender
Fusion bonded modular tiles with a fiber wear layer made of 98% post-consumer recycled content
Everlast Contender products offer a textured flooring solution for health and fitness spaces exposed to high volumes of traffic. The surfacing features a fiber wear layer and recycled rubber backing, fused together using the new patent-pending itstru Technology. The newest addition to the Everlast portfolio is setting new standards in recycled content containing 98% post-consumer recycled content. The new Contender product enables the Everlast brand to increase its portfolio of products to offer multiple solutions for the health club environment - from entryways and staff offices to weight rooms and locker rooms. Installed with or without adhesive, the system created a virtually seamless appearance.
Patent-pending itstru Technology utilizes advanced production capabilities to fuse two proven flooring systems into one even more durable product that is easy to install. By using a manufacturing process that has never before been introduced in the flooring industry, itstru Technology allows a 97% post-consumer recycled rubber backing to be fusion bonded with a fiber wear layer. This creates a surfacing system that features the superior durability and installation ease of Everlast’s recycled rubber surfacing, with the aesthetics and versatility of a textile surfacing solution. In an industry with defined application barriers and product-specific usage requirements, itstru simplifies the specification and installation process. All Contender products will come with a standard 5mm recycled rubber backing.
Contender is comprised of the Fit, Flex, and Strongman series, each with a distinct wear layer texture to enable versatile design and accommodate varied functional needs.
| The Fit series features a high pile wear layer in a looped texture designed for health and fitness spaces exposed to high traffic. The wear layer is composed of 100% recycled polyester and the backing is composed of 97% post-consumer recycled rubber. The Fit series is currently offered in six standard colors. Offerings include:
|
![]() |
| The Flex series features a low pile, flat, smooth, needle-punched, fiber texture designed for health and fitness spaces exposed to high traffic. The wear layer is composed of 100% recycled polyester and the backing is composed of 97% post-consumer recycled rubber. The Fit series is currently offered in six standard colors. Offerings include:
|
![]() |
| The Strongman series features a high pile wear layer in a looped texture. It is manufactured with a 52 oz. polypropylene wear layer and 97% post consumer recycled rubber underlayment. It is initially available in 13 colors for easy design coordination and is ideal for walk-off areas, vestibules, entry ways, and other areas that see extremely high traffic. Offerings include:
|
![]() |
Contender Brochure |
NOTE:
A patent-pending, revolutionary innovation poised to transform the flooring industry, itstru Technology enables ECORE’s proven recycled rubber product to be bonded with a diverse variety of textile wear layers. Unlike any process introduced in the flooring industry to date, the itstru technology combines two diverse surfacing systems to create one durable and environmentally sustainable product with a backing composed of a record-setting 97% post-consumer content.
- Contender Overview
- Contender Colorline
- Contender Applications
- Contender Installation Photos



